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June 3, 2011
Volume 9, Number 8 |
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Sometimes a product becomes so popular with consumers that the brand
name permeates the national (or even international) lexicon, and people use it to describe any number of similar products, regardless of the actual brand. Think
Xerox® for a photocopier or Kleenex® for facial tissue or Band-Aid® for plastic adhesive bandages. We use these terms to describe any number
of products, ignoring their true brand names, in favor of the most popular term.
Velcro® has had the same effect on the market. Generically known as
"hook-and-loop tape," most people go to the store in search of Velcro, even if the store doesn't carry that brand. This time we are going to look at the
many uses of the handy notion that has been fastening and unfastening with the familiar "rrriiippp" sound for years. |
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| Sewing News, Tips & Advice |
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History of a Handy Notion
Perhaps we call most hook-and-loop tape "Velcro" because it was the first brand to produce and sell the notion. It was invented in 1948 by an electrical engineer in Switzerland named George de Mestral. He named his new invention Velcro by combining two words ... Read more » |
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New Products to Love
You've probably seen and used regular Velcro a dozen or more times. It's pretty common stuff. You sew it onto any number of projects.
Read more » |
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| Free Projects |
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Flower Power Bib
I wanted to create a project featuring the snag-free Velcro product, and what better project than a fun baby bib? Read more » |
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Bridal Shower Parasol
Here's the perfect decoration for a friend's bridal shower. You can make it extra-special by using remnants from her wedding gown to trim the parasol. Read more » |
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| Readers Write In |
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Notes From the Sewing Room
I just couldn't get enough of the wonderful ideas that readers sent in to suggest uses for old fabrics. Here are a few more ideas in case your fabric stash could use a little spring cleaning. Read more » |
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Copyright © 2011 DRG.
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DRG, 306 E. Parr Road, Berne, IN 46711. All rights reserved.
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